Baturay Özden

Writing

Notes from running it.

Long-form, with numbers, once or twice a month. On systems that outlive their founders, on regulated markets, and on what buyers do when they ask an AI instead of a search engine.

The essay · Systems

Systems That Don't Need Me: building companies that survive their founder

Why key-person risk is the quietest killer of small companies, and the operating model I use across my companies to design it out. The piece I send investors and journalists before anything else.

2026-10-19 · 7 min read